KARAKTERISTIK AWAL PENGETAHUAN, SIKAP, DAN MANIFESTASI PERILAKU MASYARAKAT PADA PILOT PROJECT WILAYAH BEBAS SAMPAH

Abstract

Abstract : A survey research was conducted in 2012 in the Pilot Project of  Zero Waste Zone.  The purpose of this research was to identify the initial characteristics of community knowledge, attitude, and behavioral manifestations towards waste.  The data of this survey was analyzed quantitatively. The results of  the analysis signified high rate of the average level of community knowledge in household waste management (78), high rate of public attitude (80), and medium rate of public behavioral manifestations (60). The highest factor that effectively contributes toward community behavioral manifestations was active community participation which indirectly affects attitude through knowledge. 

Keywords : Khowledge, attitude, behavioral manifestation, household waste, zero waste zone

Abstrak. Penelitian dengan judul Karakteristik awal pengetahuan, sikap, dan manifestasi perilaku masyarakat pada Pilot Project Wilayah Bebas Sampah telah dilakukan pada tahun 2012. Penelitian tergolong survei. Data dianalisis secara kuantitatif. Hasil penelitian menunjukkan bahwa rata-rata tingkat pengetahuan masyarakat dalam pengelolaan sampah rumah tangga tergolong tinggi (78), sikap tergolong tinggi (80), dan manifestasi perilaku tergolong cukup (60). Faktor yang memiliki sumbangan efektif paling tinggi terhadap manifestasi perilaku adalah keaktifan di organisasi social secara tidak langsung terhadap sikap melalui pengetahuan

Kata-kata kunci: pengetahuan, sikap, manifestasi perilaku, sampah rumah tangga, wilayah bebas sampah